SEO: what are you actually paying for?
Value for money is what most people are looking for in anything these days and…
Creating strangers from customers, and promoters from customers
Marketers and salespeople alike are always looking for ways to gain more sales…
Digital Transformation: How Covid changed digital forever.
The COVID-19 pandemic has had and continues to have devastating effects on…
Free Advertising? Google Grants for non-profits are not a myth!
Not-for-Profit organisations could be missing out on free digital advertising…
Food for your sales - Optimising your Google Shopping Feed
What is a product feed? A product feed is what Google uses to understand and…
Take Advantage of the Google Marketing Stack
If you have a digital presence, then your business should be making use of the…
Are Google Shopping Ads worth paying for?
Google is taking on the e-commerce giant Amazon and has changed the way that…
KPIs and measurements that e-commerce should use in 2021.
E-commerce is not a sit back and let it happen process, a successful e-commerce…
Budget distribution across paid traffic channels
Not every business has an unlimited digital marketing budget and nor should…
Paid channels retailers can use to promote their products
90% of adults use the internet, which is a large pool of potential customers.…
