+266% organic enquiries for a premium garden room specialist
Commercial highlights
+266%
Increase in organic enquiries
Contact form submissions through organic traffic increased by 266%.
+106%
Growth in organic users
Website traffic from search increased by 106%, bringing in a steady flow of new visitors.
+124%
Increase in session duration
Session duration increased by 124% – visitors spent significantly more time on the site, engaging with content and exploring product options.
+30.95%
Organic conversion rate uplift
Organic conversion increased by 30.95%, with more users taking action after visiting the site, helping drive meaningful business leads.
Project objectives
1
- To generate more enquiries via phone and email
We focused on optimising service pages and call-to-actions to drive contact from users ready to enquire.
2
- To increase visibility across key product terms
Strategic content and technical improvements helped secure first-page rankings in a competitive space.
3
- To improve user engagement
We enhanced page layout, internal linking, and load speed to increase time on site and reduce bounce rate.
4
- To deliver measurable commercial impact
We prioritised high-impact changes that directly supported lead generation and business growth.
The numbers speak for themselves
+180%
Increase in organic sessions
Organic sessions increased by 180%. More people arrived through search and explored more pages across the site.
+133%
Growth in new users
New users increased by 133%, attracting a broader, more targeted audience looking for garden room solutions.
+15.03
Average keyword position improvement
Avg. keyword position improved by 15.03, ranking performance climbed rapidly, with some keywords gaining up to 96 places.