New brand, new website and multiple #1 Google rankings for an office space provider
Project objectives
The objective was to create a distinctive new brand and website that positioned the workspace as a professional, flexible alternative to traditional office rental, while making it easy for prospective tenants to understand the offering and enquire.
- Create a modern and recognisable brand identity
- Establish a clear visual direction across digital touchpoints
- Showcase the workspace, facilities and location effectively
- Build an SEO-friendly website targeting relevant local searches
- Create a simple user journey focused on generating enquiries
Website design
Work delivered
1
- Complete brand identity
A modern visual identity was developed from the ground up, creating a professional and consistent look that reflects the quality and flexibility of the workspace.
2
- Bespoke website design
A clean, contemporary website was designed to bring the new brand to life while giving the office space a strong digital presence from launch.
3
- SEO-led structure
The website was structured around relevant local search terms, with dedicated content covering office space, hot desking and coworking in Billericay.
4
- Workspace-focused content
Clear messaging and strong imagery showcase the desks, meeting room, facilities and working environment, helping prospective tenants understand what is included before arranging a viewing.
5
- Conversion-driven UX
Prominent enquiry points and a straightforward page structure guide visitors from discovering the workspace through to making contact and arranging a viewing.
6
- Mobile-first development
The website was developed to provide a fast, intuitive experience across desktop, tablet and mobile, making it easy to explore the workspace from any device.
The results
Bespoke brand
The finished identity gives the office space a distinctive and professional presence, creating consistency across the website and wider marketing materials.
A modern digital presence
The new website presents the workspace through a clean, contemporary design that reflects the quality of the physical environment and strengthens its credibility with prospective tenants.
Clearer positioning
Focused messaging communicates the key benefits of the space, including flexible terms, fully equipped desks, professional facilities and a convenient Billericay location.
Built for local search
The SEO-led website achieved multiple #1 Google rankings for high-intent searches, including “flexible office space Billericay”, “hot desk Billericay”, “hot desking Billericay” and “rent a desk Billericay”.