Google Shopping Ads agency
- Focused on ROI and ROAS
- Controlled product spend and analysis
- Custom product bidding strategies
- Rolling contracts
Your outsourced Google Shopping team
Product-centric ads
Product centric ads showcase your products with eye-catching images, clear pricing, and key details, targeting shoppers who are ready to buy. With dynamic placements across Google’s platforms—Search, Shopping, YouTube, and more—we ensure your products get maximum exposure and deliver a seamless click-to-purchase experience. As experts in ecommerce PPC, we build and optimise these campaigns to help you convert more customers and grow your brand effortlessly.
Seller & product ratings
Seller and product ratings are crucial for success on Google Shopping. Seller Ratings showcase your business’s overall reliability with star ratings and reviews from platforms like Trustpilot and Google Customer Reviews, building trust with potential buyers. Product Ratings highlight the popularity of individual items with star reviews directly in Shopping ads, boosting clicks and conversions. Features like promotions, “Best Seller” tags, and customer reviews further enhance credibility.

Inventory management
At Sierra Six, we handle Google Shopping inventory management with precision. We ensure your product feed syncs seamlessly with Google Merchant Centre, keeping stock levels, pricing, and availability accurate at all times. This means no wasted ad spend, no disappointed customers, and campaigns that deliver results. Let us take the hassle out of managing your inventory while driving your success on Google Shopping.
3 steps to start your
AUDIT
Our Google Shopping audits ensure your campaigns are primed for success before you even onboard. We dive into your Merchant Centre setup, reviewing product feeds, catalogues, and compliance to identify gaps. From ensuring your delivery and shipping details are accurate to assessing review widgets for social proof, we leave no stone unturned.
Step 2
SETUP
After the audit, we address any gaps, optimise your product feeds, structure catalogues, and integrate review widgets to align with Google’s requirements. We then set up tailored campaigns with smart bidding, test for errors, and launch with spend caps and tracking in place. Your campaigns are primed for success from day one.
Step 3
GO LIVE
Before going live, we rigorously test and troubleshoot your feed for any errors, ensuring everything runs smoothly. Once perfected, we launch your campaigns with spend caps and tracking tools in place, providing a live dashboard for real-time performance monitoring and insights. Your campaigns are set to deliver results from the start.
Track your data
- Real time results
- Comparative data sets
- Accessible for all of your team
TRUSTED BY BRANDS LOCALLY & GLOBALLY
Certified
Google Ads Search certification
Google Ads Shopping certification
Google Ads Video certification
Google Ads Display certification
Microsoft Ad certification
Turn clicks into customers with Google Shopping ads
Leverage our expertise in ecommerce PPC for results-driven campaigns. We bring:
- Experience of budgets up to 100k per month.
- Expertise of Google Merchant Centre, product feed optimisation, compliance, and advanced bidding strategies.
- Expertise in Smart Bidding and machine learning
Don't waste more time
Frequently asked questions
Where are you based?
We’re a digital marketing agency with headquarters in Billericay, Essex. Our team of PPC experts specialise in ecommerce PPC and are dedicated to improving online visibility for businesses in Essex and beyond. We’re proud to support our local community and believe Essex holds incredible potential for businesses of all sizes.
Do you only work with Essex-based companies?
We work with clients all over the world. If you’re in need of expert advice for your next campaign, Sierra Six Media is here to help.
I already have an internal marketing team, why should I work with you?
Optimising a wide range of products for maximum visibility on Google can be a daunting task for a busy internal marketing team. We’re here to help keep your Google Shopping ads and ecommerce ppc allows us to refine your product campaigns, increase efficiency, and keep your ads performing at their best with minimal fuss.
What sets Sierra Six Media apart from other agencies?
Our team is committed to transparency, and we never hide behind confusing metrics and jargon. As ecommerce PPC specialists, we focus on clear, actionable insights and delivering results that translate into a stronger online presence and better ROI for your business.