National SEO

National SEO strategy for a security firm.

156%

increase of organic leads

In 3 years

319%

Increase in organic users

In 3 years

137%

Increase in conversions

In 3 years

£1,000,000

leads

Which have closed.

CLIENT

Metro-Security

National SEO Case study – We were challenged to increase website traffic in Essex and the southeast. We were also tasked with Improve the conversion rate and the website in terms of usability. We know we needed to:

Full on-site audit

Plus a 200 point implementation document. Our developers implemented all changes

Improve SEO

Rewiring the entire website based on key terms.

Develop a Keyword Strategy

focused on corporate solutions, moving away from domestic.

Set up detailed conversion tracking

and integrated phone call tracking as to optimise for keywords yielding highest ROI.

RESULTS

Project highlights

In terms of ROI, this project returns at 1:20 as of March 2021. We aim to at least double this within the next 6 months and work with the client on developing new product lines in tandem with search volumes.


156%

increase of organic leads

In 3 years

319%

Increase in organic users

In 3 years

137%

Increase in conversions

In 3 years

£1,000,000

leads

Which have closed.

"Incredibly professional & knowledgable,I couldn't recommend any higher.Our sales leads since workingwith S6 have been fantastic andwe are looking forward to continuingworking together."

— DARREN WALLACE, MARKETING MANAGER

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