Patient-generating
healthcare SEO & PPC

Attract more patients to your
healthcare practice

Dentists

With high competition for private dental services like Invisalign, implants, and cosmetic treatments, A combination of SEO and PPC ensures your practice ranks at the top of search results. Local SEO for Dentists helps attract patients searching for trusted, nearby dental care.

Private doctors

Private GPs and specialists must compete with NHS alternatives. SEO for doctors helps drive targeted traffic, increase appointment bookings, and establish credibility by optimising for local searches. We can combine this with PPC for doctors for total customer and area coverage.

Fertility clinics

With long NHS wait times, many couples seek private fertility treatments. SEO ensures clinics appear in searches for IVF, IUI, and fertility assessments, building authority through informative content, testimonials, and local search optimisation.

Physiotherapists

SEO or PPC helps physiotherapy clinics rank for high-intent searches such as “sports injury rehab near me” or “best physiotherapist in [city].” A strong online presence increases patient trust, improves lead generation, and drives bookings for private sessions.

Chiropractors

Patients suffering from back pain, posture issues, and injuries search online for trusted chiropractors. SEO enhances visibility for local searches, educates potential patients through content marketing, and PPC improves appointment conversions with optimised customer and exact-match targeting.

Alternative medicine

Holistic treatments like acupuncture, osteopathy, and herbal medicine face skepticism, making SEO crucial for building trust. Optimising for niche keywords and educational content helps attract patients actively searching for natural healing alternatives.

Helping you stand out to patients within driving distance of your clinic

If you are looking for a company that can help with SEO and AI search strategies for your healthcare business, we have you covered. Our healthcare SEO and PPC agency ensures doctors, aesthetic clinics, and fertility clinics stand out in local searches, helping them to attract more patients.

With the right healthcare SEO strategy, you can increase your visibility, rank higher on Google, and connect with those who need your services most. Our expert medical SEO and PPC services are designed for doctors, clinics, and healthcare organisations looking to improve their online presence.

Seamless onboarding

We make the onboarding process simple and effective. We start with an in-depth discovery phase, exploring your practice, services, and patient demographics. From there, we conduct a comprehensive SEO audit for healthcare practitioners to identify technical issues, keyword opportunities, and content gaps, allowing us to develop a tailored, data-driven SEO plan.

Complete integration with your team

We work alongside your internal marketing team or practice managers to ensure smooth collaboration. Through live data tracking, shared assets, and regular meetings, we keep you informed and aligned with our healthcare SEO and PPC services. Our transparent reporting ensures full visibility into your Organic and Paid Search performance.

Customised reporting & analytics

We provide real-time insights into your SEO progress, with detailed monthly reports, ongoing tracking, and quarterly strategy reviews. Our reports focus on clear data, patient acquisition, search rankings, and website performance, rather than generic metrics.

Get seen in

AI Search

Understand how your business appears across AI-powered search platforms. We monitor your brand’s presence in AI-generated answers, recommendations and overviews, helping you identify opportunities to improve visibility and stay ahead of competitors.

Start your medical
SEO in 7 days
1 DAY

1. AUDIT

An in-depth SEO audit tailored for healthcare helps uncover technical fixes, ranking opportunities, and competitive insights. We identify what’s holding your healthcare website back and highlight areas to improve patient reach and visibility.
5 DAYS

2. SETUP

The setup stage includes healthcare-focused keyword research, competitor analysis of other medical providers, Google Analytics and Search Console integration, and speed and performance optimisations. This ensures your website is ready to attract and engage patients online.

7 DAYS

3. GO LIVE

We implement your healthcare SEO strategy to strengthen your position against competing practices and providers. From content optimisation to technical enhancements, we make your website more visible to patients searching for services. Your first performance report is delivered within 30 days, with updates every 30 days thereafter.

"The best marketing move we made in 2024". - JH

Local SEO for healthcare clinics

At Sierra Six Media, we specialise in local SEO for healthcare, helping clinics, private practices, and medical groups appear where patients are searching for local services. Our team optimises Google Business Profiles to ensure accurate, complete, and conversion-focused listings, from services and opening hours to patient reviews and imagery. We use data-driven local keyword strategies, ensuring your practice ranks in Google Maps and the local pack for high-intent searches like “dentist near me” or “private GP in Essex.”

We make businesses scale and help them claim a bigger market, even in the most competitive locations such as Essex and London.

SEO Services for doctors & other healthcare professionals

Keyword research

We conduct in-depth research to identify the best SEO keywords for doctors, dentists, and medical professionals. By targeting high-intent search terms, we help your practice rank for relevant patient queries.

Competitor analysis

Understand how other healthcare SEO companies are performing and gain an edge with a data-backed strategy that ensures your website ranks above competitors in search results.

Link building

We secure high-quality backlinks from reputable medical directories, industry websites, and authoritative health blogs to improve domain authority and increase organic search rankings.

Technical SEO

We optimise your website’s structure, improve page speed, and ensure compliance with Google’s latest algorithms. Our medical technical SEO work includes implementing structured data, schema markup, and mobile optimisation for improved search visibility.

Local SEO

Local search is critical for healthcare providers. We optimise your Google Business Profile, build high-authority local citations, and refine location-based keywords to improve rankings in your area. Our local SEO for doctors and clinics ensures your practice appears at the top of search results when patients are looking for nearby healthcare services.

Content marketing

From service pages to educational blog posts, we create optimised, patient-friendly content that enhances your credibility and improves rankings. Our SEO for doctors and medical practices ensures patients find accurate, informative content when searching for healthcare services.

Successful PPC in 3 Steps
Step 1

AUDIT

At Sierra Six, our PPC account audits are designed to maximise your campaign’s impact. We analyse every detail—keywords, ads, targeting, and budgets—to uncover wasted spend and growth opportunities.

Get clear, actionable insights to refine your strategy, boost ROI, and dominate your market.

Step 2

SETUP

We set up ad accounts designed to win. From crafting campaigns with targeted keywords to building shopping feeds, setting up remarketing banners, and creating precise audience segments, we handle it all.

Every element—targeting, tracking, and optimisation—is built to drive results and maximise ROI.

Step 3

GO LIVE

Once your account is live, we set spend caps, monitor performance, and deliver a custom live dashboard for real-time reporting.

We provide frequent optimisations and adjust budgets dynamically to ensure your campaigns stay efficient, competitive, and ROI-driven.

Track your data

with live dashboards
Screenshot 2025-03-03 144043

Increase patient enquiries

Expert SEO for the Healthcare Sector

AI SEO, SEO

63% increase in organic traffic for a London pest control company

AI SEO, SEO

From 72 SEO errors to zero: a fertility clinic SEO success story

SEO, Website design

Creating a high-converting website for a medical aesthetics training provider

Medical SEO Frequently Asked Questions

SEO ensures your practice is visible to potential patients when they search for services you offer. For example, SEO for doctors and medical practices assists in improving search engine rankings, increasing website traffic and therefore patient inquiries.

SEO takes time, but we focus on quick improvements first—like fixing website issues and improving key pages. Many schools and colleges see an increase in visitors within the first few months, with bigger improvements over 6–12 months.

Healthcare SEO focuses on local visibility, as most patients search for healthcare services near them. It also requires adherence to strict privacy regulations, like GDPR, and aims to build trust through informative content, patient reviews, and reliable information.

A compliant SEO agency for healthcare in the UK ensures adherence to the Blue Guide, UK GDPR and NHS guidelines, securing patient data and providing accurate, ethical content. They gain consent for reviews, maintain confidentiality, and ensure transparency in reporting, all while boosting your practice’s online visibility within legal standards.

Our SEO agency in London takes care of everything needed to improve your medical practice’s visibility in search engines, including:

  • Auditing your website to spot and fix issues that may be affecting your rankings

  • Optimising your content so patients can easily find key information like services, contact details, and opening hours

  • Enhancing your local presence on platforms like Google Maps to attract nearby patients

  • Improving your site’s speed and mobile experience for easier navigation on phones and tablets

  • Creating helpful content such as treatment guides, FAQs, and healthcare blog articles

You’ll receive clear, easy-to-understand reports showing how many people are visiting your site, what they’re searching for, and how your search rankings are improving. We also schedule regular check-ins to review progress and plan next steps.

It’s straightforward. We begin with an SEO check-up to identify areas for improvement. Within 7 days, we’ll start implementing changes to help more patients discover your services online. Ready to grow your visibility? Get in touch today.

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Paid Media Marketer
Luigi

With a touch of Italian flair and a sharp eye for detail, Luigi is the mastermind behind our PPC campaigns, ensuring every click counts. When he’s not fine-tuning ads, you’ll find him scaling rock faces or out on the water with his boat licence in hand—because whether it’s climbing to new heights or navigating uncharted waters, Luigi loves a good challenge.

Web Developer
Louis

Louis is the wizard behind hundreds of websites, effortlessly bringing digital ideas to life with his incredible efficiency and talent. Don’t let his age fool you—he’s a powerhouse of innovation and success, proving that age is just a number when you’re this skilled. A proud Nichiren Daishonin Buddhist, he’s been chanting since age 8. When he’s not building websites, you’ll find him gaming, watching EastEnders, or supporting Liverpool FC. Kitchen skills? Still a work in progress, but he’s getting there!

SEO Executive
Johanna

Johanna, our SEO Executive, has South American roots and has travelled to most continents, bringing a wealth of diverse experiences to her work. She’s also a keen camper van enthusiast—having renovated one and lived in it for a long time, embracing the freedom of life on the road. With her global perspective and SEO expertise, Johanna combines creativity and data to deliver impressive results. Whether optimising search rankings or sharing her travel stories, she adds an adventurous spark to the team.

Head of Design
Iwona

Iwona, a proud Polish native, has lived in both the US and the UK, with each country adding a unique twist to her passion for design. As Sierra’s branding mastermind, she brings big ideas to life, creating stunning visuals and unforgettable brand identities for clients. A true artist, Iwona’s just as at home tickling the ivories on a piano as she is with a hand-lettering pen. When she’s not designing, she’s preparing for her first boxing match—talk about a knockout combo! And when the gloves are off, you’ll find her watching the NBA, hoping for a dunk so epic it makes her spill her tea. 

Finance Manager
Martin

Martin ensures our finances are sharper than his cricket batting average, leveraging years of expertise in financial planning and budgeting. With a proven track record of managing complex accounts, he’s the backbone of Sierra’s fiscal health. When he’s not mastering numbers, he’s juggling cricket matches, badminton tournaments, and basketball games with his sports team—proving he’s just as competitive off the spreadsheets. (We suspect he’s eyeing a trophy shelf expansion.)

Senior SEO Executive
Alice

Alice is the queen of details. With an almost supernatural ability to spot even the tiniest gaps in data, she’s the one who ensures everything runs like clockwork at Sierra. She thrives in the world of numbers, analytics, and operations, where she can make sense of the chaos and turn it into pure magic. When she’s not optimising search rankings, she’s in the kitchen baking (and, let’s be honest, sometimes just cooking for the fun of it). Oh, and she’s a bit of a gamer, too—whether she’s getting lost in Sims 4 or collecting coins in Mario, Alice knows how to balance work, creativity, and a bit of gaming nostalgia.

Founder & Managing Director
Jade

Back in 2017, Jade turned her first-class Business Studies degree, a killer sales record, and a big dream into Sierra Six —a thriving business that’s been making waves ever since. Known for her energy and enthusiasm, she’s appeared in countless press releases, hosted workshops for top universities, and is a proud mentor for Bloom – Women in Digital magazine, encouraging women to claim their spot at the top. When she’s not conquering the business world, Jade’s whipping up experimental dishes, or plotting her next adventure – because why just conquer business when you can conquer the world too?