Adapt your marketing strategy to increase your voice search visibility

Voice Search is up 3500%, yet only 4% of businesses are voice search ready.

Voice search is an up-and-coming marketing tool that was first introduced by Google in 2011 but has only become popular over recent years with many popular brands introducing wifi-connected devices and enhancing voice-enabled functions. Google Home, Amazon Echo and Apple Homepod are among a few examples of smart speakers with voice search functions which over 2 in 5 adults use daily. 

According to Comscore, by 2020 50% of all queries were voice-based. This is bad news for any business which hasn’t updated their online profiles in a while. 48% of people search for local businesses with phrases such as “which restaurants are open near me?” and if your business is difficult to find online, or the information is confusing, it is unlikely to show up in those searches.

An analysis of 73,000 business listings in 2019 found that 96% of all business locations fail to list their business information correctly. This study implies that only 4% of businesses are voice-search ready! We can improve your voice-search results by using search engine optimisation to boost your google position and input the correct information on your business pages such as Google My Business.

We can help your business be in front of other businesses in voice search by upping your Search Engine Optimisation (SEO) game, giving your customers instant access to your company information such as opening times, location, reviews, etc and being recommended by the top voice user interface.

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What we do

SEO Audits

Deploy us to deliver a comprehensive audit of your SEO to date. We provide analysis on technical SEO (how your site is viewed by robots) and off-site SEO (how your site is viewed by people).

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What we do

Local SEO

Do you service a specific geographical region? We create tailor made solutions to optimise for specific locations, helping to maximise your budget and capture leads from those your product or service actually suit.

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National SEO

Built for the nation? Leave the optimisation to us. We place resource strategically to get the most from your budget whilst appealing to a national audience, building your brand and your lead list.

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E-commerce

Looking to optimise on a specific product category? Do you have a single product which provides good ROI and you want your brand to be built on? A mixture of SEO and paid ads is a sure fire way to get noticed for this.

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YouTube

Google own YouTube: it’s no wonder we can transfer our Google SEO know-how onto the fast-growing platform that is YouTube and get your videos noticed.

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Outreach

Gone are the days of backlinking on forums and guest posts - we work with hundreds of publishers on content pieces which appeal directly to your target audience, and place them on websites which capture genuine interest. Link reclamation, disavowment and link hygiene form part of our process.

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Technical SEO

With over 200 on-site ranking factors, it’s no wonder some companies get stretched with the implementation of technical SEO. For our tech heads, this is a playground, and we play to win. Trust us to identify and implement technical strategy that wins against robots and people.

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Content

A large proportion of SEO relates to the content you have on your site. Does it convert traffic, is it optimised for user experience and does it get ranked in search engines? We’ll work with you to improve your content by either writing it on your behalf or provide a best practice framework for your team to follow.

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