Artificial Intelligence (AI) has come a long way since its inception. With the power of AI growing exponentially, it has made its way into various industries. One such industry is the creative industry. AI-generated images are being used extensively in graphic designing, gaming and much more. However, AI-generated images have a significant drawback – they don’t have any digital fingerprints to identify them. This is where SynthID comes in – a new system designed to watermark and identify AI-generated images.

SynthID and the future of watermarking AI-generated images

SynthID is a system developed by the research team at DeepMind. The primary goal of SynthID is to mark AI-generated images so that they can be easily identified. The system works by embedding a unique digital signature that is imperceptible to the human eye. SynthID offers an entire pipeline of operations that allows you to encrypt and authenticate images. This is done by applying a sequence of transformations to the input image, culminating in a new image that indicates its origin.

The beta phase of the SynthID system started to be rolled out on September 30, 2021, and is available to anyone who wants to sign up. During the beta phase, the system can watermark images with a specific batch of data, including the date, name of the user, and other metadata. This will help identify images that have been pirated or used illegally. The system can also identify images generated by GANs (Generative Adversarial Networks) by analysing the distribution of the pixels in the image.

Benefits Of SynthID For Digital Marketing

One of the benefits of SynthID is that it’s easy to use. All you have to do is upload an image to the SynthID website, and it will automatically add the signature. The system is also scalable, which means it can watermark and identify vast quantities of images at once. SynthID has great potential in preventing the spread of deep fakes and other AI-generated images that are used for malicious purposes. With this in mind, agencies and businesses alike are able to harness the power of AI leveraged with human brilliance to create digital marketing campaigns that achieve the best possible results.

The development of SynthID is a huge boost for the creative industry. It provides creators with a reliable way of protecting their work from being pirated. SynthID will help creators maintain the integrity of their work and ensure they receive the deserved credit. The system also has the potential to revolutionise the licensing of images, allowing creators to monitor where their images are being used and for what purposes.

SynthID is a promising system that has the potential to change the way we handle AI-generated images forever. With its watermarking process and signature identification feature, SynthID offers a solution for creators who want to protect their work from being pirated. It has a user-friendly interface, it’s scalable and has a wide range of applications. The development of SynthID is a considerable step forward in the protection of digital art and will undoubtedly help creators safeguard their work.

Looking for ways to harness new and improved AI technology within your business? Get in touch with our experienced digital marketing team.